Featured Athletes: Austin Smith, Jess Kimura
The DRT line is the brainchild of Austin Smith, for The North Face to create some price-point gear that still looks and feels high performance while being more affordable than their other lines of outerwear. Art direction was to capture high end side country action, whilst including the grit of ‘snowboard bum’ life in the Mount Baker parking lot, with Austin’s 1960s GMC firetruck camper conversion as a backdrop.
The DRT line is the brainchild of Austin Smith, for The North Face to create some price-point gear that still looks and feels high performance while being more affordable than their other lines of outerwear. Art direction was to capture high end side country action, whilst including the grit of ‘snowboard bum’ life in the Mount Baker parking lot, with Austin’s 1960s GMC firetruck camper conversion as a backdrop.